Website Privacy Policy

Last update: May 2018

This privacy policy sets out how Perfect Light Photography uses and protects any information that you give Perfect Light Photography when you use this website.

Perfect Light Photography is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy policy. The policy also explains the choices you can make about the data we collect, and how you can control these decisions. We do not and will not sell your data to third parties.

Perfect Light Photography may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 15 May 2018.

The Types of Personal Information We Collect

We collect the following information you provide to us when you sign up for the Perfect Light Photography Newsletter:

We may also collect automatically some or all of the following information:
We may, for example, collect information about the type of device you use to access our websites, the operating system and version, your IP address, your general geographic location, as indicated by your IP address, your browser type, the webpages you view on our websites, whether you interact with content available on our websites and how.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

 

How We May Share Personal Information

Perfect Light Photography does not and will not sell our clients’ personal information. We only disclose your data as described in this Policy. We may share information with the following types of third parties.

Third Party Vendors

Perfect Light Photography uses third-party vendors to carry out services like website management and hosting, online product purchases, credit card processing and email communications. We only share your personal data as necessary. To complete a transaction, provide a Product or Service you have requested or authorised and only with vendors or agents working on our behalf for the purposes described in this Policy. In this case, your personal information will be shared with these agents or contractors but only for the purpose of performing services on behalf of Perfect Light Photography and in accordance with this Policy. It is our legitimate interest to process your personal data for these purposes. For questions about third-party vendors, please send an email to  ian@perfectlightphotography.co.uk

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy policy. You should exercise caution and look at the privacy policy applicable to the website in question.

The Legal Bases for Using Personal Information

There are different legal bases that we rely on to use your personal information, namely:

Consent

We will use your personal information to send you newsletters when you have opted in by completing an online form.

Performance of a contract

The use of your personal information may be necessary to perform the agreement you have with us. For example, to register and maintain your account when you request that we email the Perfect Light Photography Newsletter to you or to process and deliver purchases made from our websites.

Security, Storage and Retention of Personal Information We Collect

Security

Perfect Light Photography is committed to protecting the security of your personal information. However, while we take reasonable precautions to guard the personal information we collect, no security system is impenetrable.

Perfect Light Photography takes precautionary measures to help prevent information about you from loss, theft, misuse and unauthorised access, disclosure, alteration and destruction. For example, we store the personal data you provide on computer systems that have Perfect Light Photography access and that are in controlled facilities. We also ensure that our third-party data centre vendors provide adequate security measures. Additionally, your data is protected with encryption, such as Transport Layer Security (TLS) and Hypertext Transfer Protocol Secure, during transition over the internet.

If you have any questions about the security of your personal information, you can contact us at  ian@perfectlightphotography.co.uk

Storage

Personal data collected by Perfect Light Photography may be stored and processed in your region or in any other country where Perfect Light Photography or its affiliates, subsidiaries or service providers are located or maintain facilities. Perfect Light Photography has put in place adequate mechanisms to protect personal information when it is transferred internationally, for example by using the Standard Contractual Clauses as approved by the European Commission.

Retention

Perfect Light Photography will retain your personal information for as long as we deem it necessary to enable you to use the websites, to provide services to you, to comply with applicable laws (including those regarding document retention), resolve disputes with any parties and otherwise as necessary to allow us to conduct our business. All personal information we retain will be subject to this Privacy Policy and our internal retention guidelines. If you have a question about a specific retention period for certain types of personal information we process about you, please send an email to

Your Rights and Choices

Your Rights

We want you to be in control of how your personal information is used by us. Subject to local law, you can do this in the following ways:

Where we are using your personal information on the basis of your consent, you are entitled to withdraw that consent at any time. Moreover, where we process your personal information based on legitimate interest or the public interest, you have the right to object at any time to that use of your personal information.

We rely on you to ensure that your personal information is complete, accurate and up to date. Please do inform us promptly of any changes to or inaccuracies in your personal information by contacting  ian@perfectlightphotography.co.uk

We will respond to your request as soon as possible but certainly within 30 days.

We are committed to working with you to obtain a fair resolution of any complaint or concern you may have about our use of your personal information. If, however, you believe that we have not been able to assist with your complaint or concern, you may have the right to file a complaint with the data protection authority in your country (if one exists in your country) or supervisory authority.

Your Communication, Marketing and Advertising Preferences

You can opt out of receiving direct marketing communications from Perfect Light Photography by following the instructions included in every email sent to you via the “Unsubscribe” or ‘Update Your Preferences” link in the footer.

Our Use of Cookies and Other Similar Technologies

We use cookies and similar technologies like pixels, tags, web beacons, and other identifiers to help us personalise our website for you, remember your preferences, understand how users are using our website, and help customise our marketing offerings.

Cookies

A cookie is a small data file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows that site to recognise your browser. The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Perfect Light Photography uses both types of cookies. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted. We use the following types of cookies on our website.

How to control Cookie settings

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may impair your overall user experience, as it will no longer be personalised to you. Some browsers offer a “Do Not Track” (“DNT”) signal where you can indicate your preference regarding tracking and cross-site tracking. Although we do not currently employ technology that recognises DNT signals, we will only process your personal data in accordance with this Policy. Below you can learn about how to control cookie settings on popular web browsers:

Pixels

In addition to cookies, we sometimes use small graphic images known as ‘pixels’ (also known as web beacons, clear GIFs, or pixel tags). We use pixels in our email communications to you (if you have selected to receive such communications) to help us to understand whether our email communication has been viewed.

How to Contact Us

If you have any questions about the use of your personal information, please email  ian@perfectlightphotography.co.uk

Unless otherwise stated, Perfect Light Photography is a data controller for personal data we collect through the Perfect Light Photography products and services subject to this Privacy Policy. Our address is 1 Valley Rise, Wheathampstead, St Albans, Hertfordshire AL4 8JF.

Changes to Our Privacy Policy

Perfect Light Photography may modify or update this Policy when necessary, to reflect customer feedback and changes in our Perfect Light Photography Products and Service. Please review it regularly. When we update this Policy, we will revise the ‘Last Update’ date at the top of the Policy. If there are material changes to the Policy or in how Perfect Light Photography uses your personal data, we will inform you either by posting a notice of such changes, prior to them taking place, or by directly sending you a notification. We encourage you to regularly review this Policy to learn more how Perfect Light Photography is using and protecting your information.